GYROSCOPE PICTURES

Film and video design, production, and post-production
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From a spot for the Parking Kitty app, featuring Moshow
Featured, Spots

Parking Kitty

This music video we directed and shot for the City of Portland’s new parking meter app was a huge success, trending on Twitter locally. But it was getting a front row seat to watch an incredibly talented musician at work that really made this project amazing.

Product closeup for Cameron Winery's Spritz (Gyroscope Pictures)
Food and Wine, Spots

Cameron Spritz

One of the most revered Pinot Noir and Chardonnay producers in the state tries their hand at the lowliest of beverage categories, the wine cooler. And why not? It’s summer, and it’s hot outside. So I shot and cut a couple of quick promos for this scintillating concoction – Cameron Spritz – working from their hilarious concept and script and fine tuning it with them on set and in the edit bay. As John’s character says, “Thank you for your attention!”

'Zoolights 2013' from Gyroscope Pictures
Featured, Spots

If I Made a Zoo

For the first time in decades, the Oregon Zoo’s signature winter festival – Zoolights – would open its doors without the attraction that virtually defined the event: the Zoolights Train, offline because of an extensive remodel of the Zoo grounds. So how do you get people to come to an event without that event’s signature draw? It starts with letting your imagination run a little wild… as the star of our spot does.

'Who owns the Road?' from Gyroscope Pictures
Nonprofit, Spots, Transport

Who owns the Road?

We live our lives in such a sea of distractions, it’s a wonder we even see what’s in front of us. This PSA for the Eye to Eye Safety Campaign encourages all of us to “start seeing everyone” by freezing a crucial moment in time.

GYROSCOPE PICTURES

Film and video design and production, from script to post, from director, cinematographer and editor Matt Giraud.

Recent projects
  • Eye in the Sky
  • Cave of Fermented Dreams
  • Designing a Smarter Street
  • Icebreaker Cool-Lite
  • Parking Kitty
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  • Spots
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From Instagram
Okay, let’s get this out of the way: yes, there Okay, let’s get this out of the way: yes, there are a lot of old cars in Havana! If you’re a motorhead, this place is like a museum where the only glass between you and history is a vintage windshield. That’s because after October 19, 1960, the US embargo stopped all exports to Cuba except food and humanitarian aid, so every car you see on the road either predates that, or it’s Soviet or Chinese. Sadly, my knowledge of cars stops with how to start one, so the full appreciation of these treasures was a little wasted on me. But as in so many other parts of Cuban life, even a gasket like me came away impressed by the ingenuity that’s kept these cars rolling for 60 years with virtually no access to parts. And, boy, it’s hard not to fall in love with the Jetsons design and elegance of line, the sense of American swagger and a simpler time where it could take you anywhere. . . . . . #havana #havanacuba #havanavieja #oldhavana #lahavana #cuba #cuba🇨🇺 #cubatravel #larinartspace #travelphotography #travelgram #wonderful_places #visualsofearth #agameoftones #cityscape #exploretheworld #neverstopexploring #visualsofearth #vintagecars #retrocars #classiccars #artofvisuals #aov #lensculture #sonyalpha #sonyimages #photogiraud
Remember January? It already seems like a story yo Remember January? It already seems like a story you’d tell your grandkids about the old days: dinner at a restaurant, a steady paycheck, tickets to the game, a drink after work. Welcome and goodbye hugs. Pushing up your glasses to rub your eyes. Which is to say, normal life – the unthinking confidence it’ll always be this way. I definitely don’t want to minimize the depth of the shit we’re in, but just speaking for myself, weathering a constant dental drill of fear, anxiety and despair isn’t really helping me meet that challenge. When I can take a short break, do something frivolous, unnecessary, meaningless – something normal – I find my blood pressure ebbs and I come back just a tiny bit more resolute. If it helps you, too, then come back to January with me, just for a bit. And specifically, to Havana, where I spent about 6 days in January. We were on a tour whose through-line was the exchange of ideas between healthcare professionals, but it was spiced with visits to artists’ studios and wonderful restaurants, an all access pass to the Cuba Jazz Festival, and for me, endless photographic opportunity. So as a shameless act of pure escapism over the next little while, here are some of those images. This seems like a good place to start, even though it happened near the end of our stay. As lunch wound down at the elegant paladar La Guarida (perched on the upper floors of a dilapidated building you’d never guess it nested within), I snuck away from the table and climbed a marble-clad spiral staircase that led me to the roof. Trying to look like I was supposed to be there (no one cared; this is Cuba!), I discovered a crew prepping for a wedding. Yeah, cheap Photoshop trickery! But here, we’re looking north: hop the Malecón seawall and start swimming, and in about 100 miles you’ll wash up on Key West. So much of Cuban life is framed by its neighbor, bully and economic lifeblood to the north. And for me, so much of the value of travel is seeing your own country through the frame of another culture. So within the four corners of your browser, phone or tablet, here’s what I saw through the frame of my camera – so long ago.
“The future is bright.” An image I took two ye “The future is bright.” An image I took two years ago for the reelection campaign of Portland Commissioner Nick Fish, who passed away yesterday after a long battle with stomach cancer. It’s a testament to Nick’s unflagging optimism about what we can accomplish if we work together that he wrote those words not two years ago, but just 48 hours before he died. . Here’s hoping – as I’d guess he would – that he wasn’t an artifact of a bygone age, but an archetype we can re-mint for our time and the unique challenges we face. Til then, we’ll have to figure out how to steady the tiller ourselves. Thanks for doing so for so long, Nick. . . . . . #nickfish #commishfish #ripnickfish #portlandcityhall #portland #oregon #cancer #cancersucks #photogiraud
This past summer, I had a once-in-a-lifetime oppor This past summer, I had a once-in-a-lifetime opportunity to document an earth-shattering discovery: a primitive cave culture whose works had lain dormant for untold years. I was there as a crack team of scientists and explorers uncovered artifacts, interpreted crude markings, and slowly pieced together the heady, improbable story of this bizarre and archaic civilization. . It’s the dream of every documentarian: being there, with a camera, when history is uncovered - and made up. Journey along with us as we uncork… the Cave of Fermented Dreams! (link in bio)
Turns out the reclusive JD Salinger has actually b Turns out the reclusive JD Salinger has actually been hanging at @portlandwinecompany, making a rare appearance at the swanky grand opening of their new SE PDX tasting room last night. Congrats, Matt, Angela and Roxy! . . . . . #portland #oregon #wine #urbanwinery #pdxurbanwineries #oregonwine #pdx #oregonnw #pnw #jdsalinger #photogiraud
Today, after the fire that ravaged Notre Dame, thi Today, after the fire that ravaged Notre Dame, this intersection of transept and nave – directly below the spire that crumbled in flames – now opens to the heavens above Paris, smeared with ash and slashed with the blue and red lights of firefight. I remember so clearly the feel of this space. There is something about a building this ancient, hushed for centuries in the focus of worship, its every edge smoothed by the touch of countless hands, that compresses time: your shared experience with a million people before you touches the eternal. It may take that long to rebuild, but Macron is right that transcendent spaces like this are too rare and too sacred not to. #parisjetaime . . . . . . #paris #europe #france #notredamedeparis #notredame #hommage #parisweloveyou #architecture #architecturephotography #histoire #neverstopexploring #visualsofearth #ourplanetdaily #wonderful_places #thecreatorclass #artofvisuals #natgeo #TeamCanon #photogiraud
Harvest never quite feels like it begins in a vine Harvest never quite feels like it begins in a vineyard, but instead, 60 miles up the road, here at the lonely beacon that is Biggs Junction. It’s the last chance to come to our senses, turn back and live a normal life for the next month and a half. But meh, fuck that, and before I know it, I’ve broken left across the Columbia River into Washington, toward the Rattlesnake Hills and harvest 2019.
On the way down from 7000’, our path winds throu On the way down from 7000’, our path winds through the world laid out before us. . . . . . . . #mthood #mounthood #instamountain #pnwhiking #pnwdiscovered #oregon #upperleftusa #pnwonderland #bestoforegon #exploremore #pnw #exploretocreate #letsgosomewhere #landscape #nature #amazing #instagood #justgoshoot #northwestcreatives #pnwphotographer #neverstopexploring #visualsofearth #wonderful_places #thecreatorclass #natgeo #TeamCanon #photogiraud
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For design and communications strategy, visit our soulmates at Gyroscope Creative. For still photogragraphy, visit mattgiraud.com.